Allure Defining Mascara

Rated 4.0 out of 5
33 Reviews
Allure Defining Mascara

A unique vitamin enriched mascara that provides intense definition and length, naturally.

Black

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$24.00

Why We Love It

Description

    Thanks to its unique flexible brush and buildable formula, the Allure Defining Mascara gives intensified, lengthened and separated lashes in an instant. Composed of active natural ingredients including Candelilla Wax and Arabic Gum, the formula remains soft and flexible, allowing the application of multiple coats without flaking. It is also enriched with Pro Vitamin B5 to condition the lashes over time.

    Key Results:
    • Intensifies, lengthens and separates lashes
    Benefits:
    • Buildable formula
    • Formula remains soft and flexible
    • Conditions lashes over time
    • Unique flexible brush
    • No flaking

    Size: 7ml

Ingredients

    WATER (EAU, AQUA), BEESWAX (CIRE D'ABEILLE, CERA ALBA), LANOLIN, EUPHORBIA CERIFERA (CANDELILLA) WAX (CIRE DE CANDELILLA, CANDELILLA CERA), HYDROLYZED CORN STARCH, CANDELILLA/JOJOBA/RICE BRAN POLYGLYCERYL-3 ESTERS, GLYCERYL STEARATE, POLYGLYCERYL-8 OLEATE, POTASSIUM HYDROXIDE, GLYCERYL CAPRYLATE, CETEARYL ALCOHOL, SODIUM STEAROYL LACTYLATE, GLYCERIN, PRUNUS AMYGDALUS DULCIS (SWEET ALMOND) OIL, CITRUS GLAUCA FRUIT, TERMINALIA FERDINANDIANA FRUIT EXTRACT, SYZYGIUM LUEHMANNII FRUIT EXTRACT, CALCIUM GLUCONATE, GLUCONOLACTONE, ACACIA SENEGAL GUM, CARRAGEENAN, PALMITIC ACID, STEARIC ACID, GALACTOARABINAN, SILVER CITRATE, ZEOLITE, POTASSIUM CARBONATE, GLYCERYL UNDECYLENATE, PANTHENOL, SODIUM BENZOATE, POTASSIUM SORBATE, BENZYL ALCOHOL, [MAY CONTAIN / PEUT CONTENIR / +/- : CI 77491, CI 77492, CI 77499 (IRON OXIDES)].

How To Use

    Run brush through the lashes from root to tip to add colour and definition. Layer as required.

What Our Customers Thought

average rating 4.0 out of 5
Based on 33 reviews
  • 5 Stars
    13 Reviews
  • 4 Stars
    13 Reviews
  • 3 Stars
    4 Reviews
  • 2 Stars
    1 Review
  • 1 Star
    2 Reviews
91% of reviewers would recommend this product to a friend
Staying Power
Rated 4 out of 5
Quality
Rated 4 out of 5
Good Value
Rated 4 out of 5
Feel on Skin
Rated 4 out of 5
Customer photos and videos
33 Reviews
Reviewed by Deja S., from Canada
I recommend this product
Skin Type
  • Combination
Age Range
Under 18
Skin Tone
Light
Rated 5 out of 5
Review posted

Great Mascara

separates lashes and doesn’t clump up. Lots of people have been saying that the wand is fragile and breaks however mine works perfectly! Great for everyday use and gives the lashes a natural looking lift.

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Staying Power
Rated 5 out of 5
Quality
Rated 5 out of 5
Good Value
Rated 5 out of 5
Feel on Skin
Rated 5 out of 5
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Reviewed by Ana, from Canada
Verified Reviewer
I don't recommend this product
Skin Type
  • Combination
Skin Concerns
  • Sun Protection
Age Range
30 - 39
Skin Tone
Medium
Rated 1 out of 5
Review posted

Terrible wand

The mascara is so-so. It's not the best mascara I've used but it's also not the worst- it does flake a little.

But the reason I give it a one star is the wand. All of the bristle came off the wand- this is my second tube and the same thing happened so it's not just a one off. The product is so cheaply made that all of the bristles are now in the mascara making it super clumpy. If you're trying to be a viable natural product with all of the competitors out there, you need to step up your game.

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Staying Power
Rated 3 out of 5
Quality
Rated 1 out of 5
Good Value
Rated 1 out of 5
Feel on Skin
Rated 1 out of 5
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Nude by Nature CA

Hi Ana - Thank you for getting in touch with us. We're sorry to hear about your experience with the Allure Defining Mascara. We do design the mascara to have a flexible wand to assist with application however it definitely shouldn't be breaking. We have forwarded your feedback to our Product Development team. Please contact our Customer Care Team at our Canadian distributor via email, cs@acibrands.com, or phone, 800-668-5593 to discuss further. We appreciate your feedback and support.

Reviewed by Cé L., from Canada
Verified Reviewer
I recommend this product
Skin Type
  • Sensitive
  • Combination
Skin Concerns
  • Acne Prone
  • Sensitive Skin
Age Range
40 - 50
Skin Tone
Light
Rated 5 out of 5
Review posted

Best mascara BUT fragile wand

I love the natural look of this mascara, it adds just the right amount of length and volume.

It doesn't smudge, which is quite exceptional on me unless it's a waterproof one.

The slim curved ultra flexible brush makes reaching the roots super easy, and keeps the lashes separated and clumps free.

The only downside: the wand broke at the junction of the brush :(

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Staying Power
Rated 5 out of 5
Quality
Rated 4 out of 5
Good Value
Rated 5 out of 5
Feel on Skin
Rated 5 out of 5
Was this helpful?
Reviewed by Liz, from Canada
Verified Reviewer
I don't recommend this product
Skin Type
  • Combination
  • Sensitive
Skin Concerns
  • Sensitive Skin
  • Mature Skin
Age Range
40 - 50
Skin Tone
Medium
Rated 2 out of 5
Review posted

Mascara

My entire makeup bag is full of Nude by Nature- I love all the products

BUT I have bought this masacra twice now and both times the flexible wand has snapped on me after a month, unfortunately I cannot afford to keep buying this product. Please fix the wand issue.

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Staying Power
Rated 4 out of 5
Quality
Rated 2 out of 5
Good Value
Rated 2 out of 5
Feel on Skin
Rated 4 out of 5
Was this helpful?

Nude by Nature CA

Hi Liz - We're sorry to hear about your experience with the Allure Defining Mascara. We do design the mascara to have a flexible wand to assist with application however it shouldn't be breaking. We've forwarded your feedback to our Product Development team. Please contact our Customer Care Team at our Canadian distributor via email, cs@acibrands.com, or phone, 800-668-5593 to discuss further. We appreciate your feedback and support. Thank you.

Reviewed by Ashley H., from Canada
Verified Reviewer
I recommend this product
Skin Type
  • Combination
  • Sensitive
Skin Concerns
  • Oily Skin
  • Dry Skin
  • Large Pores
  • Dark Circles
Age Range
25 - 29
Skin Tone
Light
Rated 5 out of 5
Review posted

Love it! Made my lashes so healthy

Love this product so much! Has made my eyelashes so healthy and full. The brush is a little prickly so be careful when applying but it is angled and makes it super easy to apply to lashes.

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Staying Power
Rated 5 out of 5
Quality
Rated 5 out of 5
Good Value
Rated 5 out of 5
Feel on Skin
Rated 1 out of 5
Was this helpful?

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